Pulse
The first agency to reply gets the viewing. Are you first?
44% of Rightmove enquiries arrive after 6pm. Your office is closed. The applicant is browsing multiple properties. The first agency that responds — not the best one, the first one — gets the viewing.
Pulse responds in under 60 seconds. Qualifies the lead. Books the viewing. Your team starts the day with a scored pipeline — not a backlog.
See Pulse in your demoFrom enquiry to booked viewing. Under 60 seconds.
Live qualification
Your team sleeps. Your pipeline fills.
Sarah Mitchell enquired at 22:31 on a Tuesday. Pulse responded in under 60 seconds, captured her budget and move-in date, and scored her as a hot lead — before your team came in the next morning.
Every enquiry. Every portal. Qualified overnight, prioritised by morning.
The Harvard Business Review finding
Respond within 1 hour and you are 7× more likely to qualify a lead than if you respond after 2 hours. Pulse responds within 60 seconds.
Sarah enquires at 22:31 on a Tuesday. Pulse qualifies her before midnight.
The morning digest
Every morning. Everything ready. Nothing to chase.
Before your team opens the office, they have already seen the overnight pipeline — every enquiry qualified, every lead scored, every viewing booked.
The day starts with a clear priority list, not an inbox triage. Hot leads first. Suggested actions clear. Your agents spend the morning converting — not catching up.
Morning digest lands in your inbox before 8am, every working day.
Lead management
Every lead visible. Every clock tracked. Nothing lost.
Your morning inbox shows every overnight enquiry — qualified, scored, and ready to act on. Your agent sees the full transcript before they make the first call.
Every lead, every score. Breach risk visible before it happens.
Your agent reads the transcript before they pick up the phone.
Sarah picks her viewing slot. Your diary fills itself.
Self-serve booking
No phone tag. No back-and-forth. Viewings booked in the conversation.
Prospects choose their own viewing slot directly from the WhatsApp conversation. Your calendar fills automatically. Confirmation sent. Reminders fired 24 hours and 2 hours before.
No double-bookings. No admin. Your agents arrive at viewings they did not have to organise — prepared, not frantic.
Property intelligence
Know which properties are converting. Before they don't.
Pulse scores every property and every applicant interaction. You see which properties attract the strongest enquiries — and which ones are generating interest but losing leads — before a void costs you more than a reduced fee would have.
Sentiment scored. Conversion predicted. Next move surfaced.
Property intelligence — across your entire portfolio in one view.
Post-viewing feedback captured at the door. Sentiment on the dashboard before the drive home.
On the move
Feedback at the doorstep. Insight on the dashboard. Same minute.
Post-viewing feedback captured on the doorstep — sentiment scored and in your dashboard before your agent is back in the car.
Your team works in the field. Pulse works with them — on any device, anywhere. The dashboard stays current without extra admin.
The full picture
Everything Pulse does, end to end.
From the moment a portal enquiry lands to the next-morning dispatch and beyond — eight modules covering capture, engagement, qualification, viewings, matching, nurture, reporting and reputation.
Capture every enquiry
Turns every inbound enquiry, on any channel, into one clean lead record.
- +Captured 24/7 from Rightmove, Zoopla, OnTheMarket and SpareRoom — plus WhatsApp, SMS, email, voice and web form
- +One record per real person, so every conversation on any channel stays together
- +Numbers standardised and screened against your do-not-contact list before any reply
- +Each lead matched to the property enquired about, with local context loaded
- +Bring 800 contacts from a spreadsheet on day one — mapped, checked and de-duplicated
Reach every applicant
One conversation that follows the prospect across four channels, with no double-contact.
- +WhatsApp, SMS, voice and email — one continuous conversation, however they reply
- +Smart fallback: mobiles go WhatsApp → SMS → voice; landlines get a call; email-only get email
- +Channel stickiness — an applicant is never contacted twice about the same property
- +After-hours voice cover that answers, gives property details and books a viewing
- +Voice respects your quiet hours; a decline or opt-out stops all contact at once
Know every applicant
Builds a rich, living picture of each applicant from natural conversation.
- +Budget, move date, bedrooms and must-haves gathered in conversation — no forms
- +Each lead scored hot, warm or cold, on weights you can adjust per agency
- +A living profile per applicant — areas, budget, must-haves, dealbreakers — kept current
- +Sentiment and urgency tracked over 90 days, so warming and cooling leads surface
- +Returning enquirers recognised and greeted with their history, not a cold start
Fill the diary, protect it
Books viewings into the right agent’s calendar, then works to make sure they happen.
- +Live calendar booking into the responsible agent’s diary — no human needed
- +Reminders 24 hours and 2 hours before, to both applicant and agent, cutting no-shows
- +A pre-viewing info pack: EPC, nearest tube, parking, council tax band and what to bring
- +Reschedules handled with the reason captured; a next-morning callback if no slot fits
- +Every viewing tracked end to end — proposed, booked, confirmed, completed
The right property, proactively
A transparent, explainable engine that matches applicants to listings — and learns.
- +An auditable match engine — hard gates first, then a 0–100 score. No black box
- +Every match carries a plain-English reason you can stand behind
- +Only ever offers genuinely available properties — never something already let
- +Curated top picks, capped and paced, so every message is welcome — never spam
- +“Similar to your enquiry” alerts that cite exactly what the applicant asked for
- +Bricky, the conversational assistant, answers questions and progresses leads
Never let a lead go cold
Closes the loop after a viewing and keeps every relationship warm.
- +A one-minute WhatsApp survey 3 hours after the viewing — rating, likes and concerns
- +Positive feedback opens a second viewing; negative updates preferences and suggests alternatives
- +Opportunity-first check-ins at 30, 60 and 90 days — only when there is a real match
- +A weekly relationship summary per active applicant, never an empty marketing drip
Your command centre
Surfaces everything Pulse captures to the people who run the agency.
- +A unified inbox of every lead’s latest message across WhatsApp, SMS, email and voice
- +A relationship brief per lead: profile, rolling summary, timeline and viewing history
- +Conversion analytics — enquiry-to-viewing funnel, portal performance and where it leaks
- +An agent morning digest and dispatch, every working day
- +A secure landlord portal — viewing activity and feedback, zero tenant data exposed
- +CRM-ready capture, built to sync with Alto, Reapit, Jupix and Street.co.uk
Turn happy lets into reviews
Converts successful lets into public reputation — safely, with a human in the loop.
- +A personalised Google review request after a successful let
- +Hard rules block requests to complainants or anyone recently unhappy
- +New reviews flagged with a suggested reply — you always sign off before anything is posted
Compliance, consent and trust — built in, not bolted on
Built for UK PECR and UK GDPR, and woven through every module above.
“We respond to enquiries quickly already.”
During office hours, possibly. But 44% of enquiries arrive after 6pm. What happens at 9pm on a Thursday or 8am on a Sunday? Pulse is not about replacing your team — it is about covering the hours they genuinely cannot cover, and making sure not a single lead lands in a gap.
See Pulse handle a real after-hours enquiry. Live.
20 minutes. No slides. We show you the product working on real data.
Book a demo